Marketing automation continues to make communications more personal and streamlined.

The tools keep getting smarter. They're also getting bigger, more complex, and more cryptic about what you can get out of each.

Use the table below to decide which is right for you.

THERE ARE MANY MORE: SCROLL RIGHT.


Marketo HubSpot Pardot InfusionSoft Bronto ClickDimensions Salesforce M-C Eloqua Responsys Adobe Campaign MailChimp Act-On Constant Contact Intercom
Monthly Price Range $895+ to $3,195+ $200+ to $2,400+ $1,000+ to $3,000+ $199+ to $379+ Quote Only $435+ to $1,250+ $400+ $2,000+ to $4,000+ $20 to $1/CPM $3,000+ $0 to $199+ $600+ to $2,700+ $0 to $90+ $110+
Active Instances 20,622 76,246 16,785 39,280 4,813 5,043 unknown 12,273 154 27,341 566,799 10,451 112,063 60,365
Blogging Tool
Drip Marketing
Content Management
Event Scheduling
File Hosting
Campaign Diagram
Drag & Drop
SMS
Lead Scoring
Demographic Scoring
Behavioral Scoring
Custom Scoring
Triggered Actions
Progressive Profiling
Prospect Deduplication
Prospect Routing
Responsive Emails
Delivery Tracking
Dynamic Email Content
Email Preview
A/B Tested Emails
Email Templates
Triggered Emails
Dynamic Web Content
Landing Page Design
Landing Page Templates
Web Form Design
Web Form Templates
A/B Page Testing
Polls
Sweepstakes
Pull Social Profiles
Social Widgets
Facebook Publishing
Social Post Tracking
Social Sign-On
Salesforce
MS Dynamics
SAP
SugarCRM
NetSuite
Oracle
Zoho
Ascent 360
Infor
Zapier
IFTTT

Unsure which platform is right for you?

We'd love to chat and help you decide (free).

Northcutt specializes in building marketing automation funnels. We handle lead scoring, segmenting, drip strategy, landing pages, and more.

We're a Marketo partner, but also have arrangements with HubSpot, InfusionSoft, and others.

In many situations we can pass on deep discounts for the software. Occasionally, the savings are so significant that this pays for our services.

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