We're not claiming to be scientists, but it's hard to miss the correlation between the weather getting warmer and people going outside more often. We also realize with less time to search the depths of the internet looking for the best articles, your chance of missing a great one will surely increase. So in that spirit, we gather up the most interesting and informative SEO, social media, and content marketing articles that we come across each month. As these are the subjects we know best, we feel like we have a pretty good eye. Here are the articles from March that we think you'll find useful, but feel free to share anything we may have missed in the comment section. If you want the same great content the rest of the year, join us on Twitter, Google +, or Facebook. Enjoy!
Headlines. We're bombarded by them on a daily basis as online publications vie for the most pageviews. What's the magic formula for the world's best headlines? Is it long or short? Positive or negative? Clever or straightforward?
There are LOTS of people out there that don't understand what SEO is and how you do it. I wish I had a dollar for every time I was told to go do my "SEO magic" by a client.
I am a big believer in reality over fiction in marketing when it comes to data. Creative writing is one thing, fudging the numbers is quite something else.
Blog commenting is the not-so-secret weapon to building your brand and authority. I'm not talking about comment spam or finding do follow blogs and littering them with links.
I started out with zero intentions of writing this kind of post but once I started I couldn't stop. What follows is my personal journey through the world of SEO.
SEO has come a long way since the late 90s. Algorithm updates and advancements in technology have made it increasingly harder for brands to manipulate their search signals in order to gain maximum search engine results page (SERP) visibility.
When you look at mobile technology and all its benefits to retail marketing, one core theme resonates louder than everything else: its intensely personal nature.
Well the news has been out for a while, but it looks like Google is actually starting to take aggressive action against guest blogging as a method to build links. While I completely disagree with Google on this strategy, I can see why they would want to clamp down on it: It works.
It was Christmas morning for creators the world over, as Getty Images announced that it would make 35 million photos and illustrations freely available for non-commercial usage.
Inbound/content marketing has devolved into a red ocean of me-too, link-bait, info-tainment content supported by self-serving "science".
A quick glance at a chart of the Internet's fastest-growing social networks reveals what you likely already knew (Instagram is growing like mad) and what might be a surprise: LinkedIn is the third-fastest-growing social network.
Did you know you can publish your articles on the LinkedIn publishing platform? Do you want to build more authority in your niche?
Revolution. That's the term that Brian Alvey, the man who built the software underlying three generations of digital publishers, uses to describe a buzz in the marketing industry that has reached crescendo over the last twelve months.
Social Media Marketing
Business owners often wonder about the "ROI of social media". Is my Facebook page actually driving sales? Is all this tweeting really doing anything for my bottom line? Should I be on Pinterest and Instagram?
Establishing a good reputation is essential for the success of any brand and no one knows this better than those involved in the online casino industry.
Google is putting out its Wildfire. The seemingly harmonious relationship between the search engine giant and the social software platform is has come to an end after a partnership that lasted about 20 months.
When the computing and connectedness industry began its meteoric rise in the 1990s, IT vendors and users alike scrambled for new ways to utilize the growing capabilities provided by the internet and broadband communications.
My head is spinning. I'm sitting in the San Diego airport at 530am the morning after Social Media Marketing World 2014. It's not margaritas... but ideas.
This month, we'll leave you with a video that shows a young man who is way better at solving the Rubik's Cube than any of us.