channel partner switches

Channel Partner Marketing For Telecom & Data Center Brands

Is your job to generate leads for a telecom or data center brand? If so, I bet you’re already familiar with value-added resellers (VARs) and channel partners. But what happens once you have them? Do they occupy the 900th row in a spreadsheet (or PRM) to be forgotten? Too often, that’s the case. These are…

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Web Hosting Is Dead: Why You Can't Find Hosting Customers Anymore

Hosting is big. Really big. Even today, you could say that it’s as big as the internet. So why are so many still struggling to find web hosting clients? This world is all new since I built a hosting provider called Ubiquity.  I’ve helped dozens of other hosting founders be successful since then.  I’ve also…

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Why Do Infographics Work? 4 Experts Share Their Opinions

Sharing an article of information with your audience is great, but nothing will capture their attention like information like a beautifully designed infographic. You’re sharing the same facts, but a layout with graphics and images is proven to skyrocket rankings, sharing, and links. So what is it about infographics that make them such a gold…

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Why is Shopify's SEO Bad?

Do you love Shopify? There’s a lot to love about it. It’s simple. It’s sleek. It integrates with all kinds of apps at the click of a button. It’s also limiting. Most of all for SEO. We recommend Shopify as an e-commerce starter platform. Or, for a short-term e-commerce play that will never have time…

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Why Are Infographics Important in SEO?

Infographics may seem like just pretty graphics, but there is more to them than meets the eye. Infographics are a knock-out when it comes to SEO, and are only becoming more important for your content marketing mix.

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How to Handle SEO For Out-Of-Stock E-Commerce Products

Do you run a successful e-commerce store? Are you not blessed with an infallible supply chain? Then you’ve probably come up against this. Products go out of stock. You don’t want them to. But they do. Most handle it all wrong. Especially if you’re leaving it to your platform’s default settings. There’s cash on the…

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Current Trends in Influencer Marketing

This year, brands flocked toward influencers to sell their products and services to engaged audiences, and the trend is growing significantly. We’re seeing Facebook and Instagram make changes to their algorithms. It is good practice to start planning for paid support in influencer content on all social channels. To put things into perspective, here are…

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March 2018's Best Inbound Marketing Ideas

It’s time for the March 2018’s monthly roundup! Each month, we search out the best and most relevant inbound marketing content on the internet. Feel free to head directly to a specific section by clicking on the appropriate link below or scroll through to enjoy the entire roundup at your leisure. If you enjoy what…

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Is Influencer Marketing Worth It?

Social media influencers are nothing out of the ordinary these days. We have all seen where the craze started on social media; celebrities the Kardashians, whose promotions turn out millions of fans, on the internet, and lined around the blocks of Manhattan.

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5 Tips to Create an Effective Facebook Ad

On average, Facebook is home to 1.4 billion daily active users. However, connecting with the Facebook community from a marketing standpoint isn’t always easy. Now that there’s a new algorithm in town, marketers are scrambling to figure out how to reach their consumers organically. What they don’t realize, is that spending a little cash can…

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