The Beginner’s Guide to a Data-Driven Content Marketing Strategy

The Beginner's Guide to a Data-Driven Content Marketing Strategy

This article below is an editorial written by Molly Clarke, Senior Marketing Manager at Zoominfo, a leading B2B contact database that helps companies accelerate growth and profitability. Molly writes for ZoomInfo’s B2B blog on topics related to sales, marketing, and recruiting. A typical content marketing strategy involves the creation and distribution of content with the…

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