eCommerce Marketing Challenges (And How They're Solved) By 7 Experts

It’s Monday morning and you wake up to find not your scheduled pot of coffee, but a broken machine leaking all over your counter. It used to be you could go to a brick and mortar store, choose between maybe 2-3 items, and take it home right then and there. Things have changed a little…

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Why Do Infographics Work? 4 Experts Share Their Opinions

Sharing an article of information with your audience is great, but nothing will capture their attention like information like a beautifully designed infographic. You’re sharing the same facts, but a layout with graphics and images is proven to skyrocket rankings, sharing, and links. So what is it about infographics that make them such a gold…

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12 Expert tips on growing your business using influencer marketing

As someone who is an at home marketer, I typically spend my days downing cups of tea while glued to my laptop. Because of this, I get one of those teeth whitening kits every few years. (How does this relate to marketing? I’m getting there…) I’ve used those “white strips” before and they’re decent, but…

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7 Expert SaaS Marketing Tips

Software-as-a-service is a relatively specific niche, so when you’re developing your marketing strategy, it’s important to be aware of the crowd you’re marketing to. ¬†Whether you go the popular way of offering “free trials” or stick to the “content is king” model, Saas marketing can still be tricky to figure out. We asked seven experts:…

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What to prioritize when doing a competitive analysis: 7 expert tips

If you’re looking to strengthen your company’s marketing strategy, one of the most important tactics is to check out your competition and take some pointers from them. Identifying their strengths and weaknesses will be helpful to take a look at when putting together your own business plan. Since there are tons of things to take…

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Expert Tips for Testing Landing Pages

What’s the first thing that captures your attention what you open up a website? There are so many different answers to that question and is oftentimes, it’s a matter of personal opinion. That makes it difficult from a marketing point of view when designing and testing a successful landing page. Here’s what some landing page…

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7 Expert tips for collaboration between creative agencies & search agencies

When new sites go live, a lot of things can go wrong. Miscommunication between the creative team and the search team can lead to embarrassing errors. It’s always important to make sure the overall goal of the client is being met, and that takes cooperation on both ends. How can you make sure both teams…

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Creative Business Growth Ideas: 6 Entrepreneurs Share Their Best Stuff

Wouldn’t it be nice if a piece of content went viral and suddenly, a whole hoard of new clients were knocking at our door? Unfortunately, growing your business (usually) doesn’t work that way. It takes hard work, a detailed marketing strategy, and a helpful drop of creativity to get the word out about your company….

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Professional SEO Tools: 8 Experts Share Their Best

There are a few tried and true programs out there that most SEOs swear by, but a big part of making your site search engine friendly is simply keeping all of your strategies and results organized. We’ve asked the experts what SEO tools they can’t live without, including a few you might not have thought…

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Google Analytics Tricks: 6 Experts Give Their Most Actionable Advice

Google Analytics is a simple tool to start with, but endlessly complex to master. Even after you get it setup in the best possible way. What’s more, most of the advice you get isn’t actionable. Just tips that sound good in concept. So, we asked these data science experts a very direct question: What is…

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