Amy Brueckman's Articles

How did 2016 change digital marketing?

What digital marketing trends stood out in 2016? We asked some key digital marketing experts on what they’ve been seeing. “We incorporated a lot more video in multiple ways in 2016. We’ve added several types of videos, including webinars, shareable series, and support videos, to several of our marketing channels. We definitely weren’t the only…

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Experts Share Holiday SEO Tips

It’s the most holiday season again and that means stores and eCommerce sites alike are gearing up for an influx of customers. People are looking to spend their money and if you optimize properly, you can grab their attention and lead them to your site. We asked a few experts if their SEO strategy changes…

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Unique Backlinking: 8 SEO experts share their most creative strategies

When it comes to link building, the web is full of spammy directories and meaningless websites where you can dump your URL. There are plenty of opportunities if you’re looking for quantity over quality. But if you want to build quality links in unexpected places, you’ve got to think outside the box. Sometimes, the best…

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8 Habits of Successful Bloggers

It seems like everyone and their mom has a blog these days. Blogging is something that many people get excited about as soon as they start, but that excitement can fizzle out. According to a study by Technorati in 2008, 95% of blogs created have now been abandoned. If you want to keep your site…

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Want to work in marketing? No marketing degree required

So you finally graduate from college. But then you decide that your major just wasn’t really your true calling. Maybe you’re stuck on a career path that isn’t going in the direction you want it to. And you’ve decided you want to work in the booming business of marketing! Don’t worry, you can still get…

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Creating Your Personal Brand

If you’re running your own business, you’re going to face a bunch of hurdles before you get off and running. But small businesses are becoming more prevalent and some of them can hold their own against large corporations. With so many new brands popping up, you need to stick out from all of the rest….

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How to Craft a Guest Posting Pitch (That Actually Works)

Websites and blogs are onto our game of guest posting by now. Under many blogs’ “write for us” guidelines, we’re being told that we need not apply if we’re just looking for links. If you have been sending the same template to multiple blogs a day, chances are that your emails are ending up in…

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How to Improve Your Local SEO with Data Aggregators

This is a guest post by Rob Walling. He runs popular long tail keyword tool HitTail and he wrote the book on small software startups. In his spare time, he co-hosts one of the leading podcasts for bootstrapped startups, called Startups for the Rest of Us. More about Rob Walling | @robwalling Do you want…

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