Amy Brueckman's Articles

Creative Business Growth Ideas: 6 Entrepreneurs Share Their Best Stuff

Wouldn’t it be nice if a piece of content went viral and suddenly, a whole hoard of new clients were knocking at our door? Unfortunately, growing your business (usually) doesn’t work that way. It takes hard work, a detailed marketing strategy, and a helpful drop of creativity to get the word out about your company….

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Professional SEO Tools: 8 Experts Share Their Best

There are a few tried and true programs out there that most SEOs swear by, but a big part of making your site search engine friendly is simply keeping all of your strategies and results organized. We’ve asked the experts what SEO tools they can’t live without, including a few you might not have thought…

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Google Analytics Tricks: 6 Experts Give Their Most Actionable Advice

Google Analytics is a simple tool to start with, but endlessly complex to master. Even after you get it setup in the best possible way. What’s more, most of the advice you get isn’t actionable. Just tips that sound good in concept. So, we asked these data science experts a very direct question: What is…

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SEO Superstitions: 5 Experts Weigh In

Keywords are everything. Link building doesn’t matter. SEO itself is a myth. These are statements we’ve heard floating around and all have strong opinions about. Everyone has their own tools and tricks they’ve picked up along their career, but some theories definitely work better than others. We asked some digital marketing experts to see what…

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How Did 2016 Change Digital Marketing?

What digital marketing trends stood out in 2016? We asked some key digital marketing experts on what they’ve been seeing. “We incorporated a lot more video in multiple ways in 2016. We’ve added several types of videos, including webinars, shareable series, and support videos, to several of our marketing channels. We definitely weren’t the only…

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Holiday SEO Tips: Experts Share Their Best

It’s the most holiday season again and that means stores and eCommerce sites alike are gearing up for an influx of customers. People are looking to spend their money and if you optimize properly, you can grab their attention and lead them to your site. We asked a few experts if their SEO strategy changes…

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Unique Backlink Strategies: 8 SEO experts share their most creative strategies

When it comes to link building, the web is full of spammy directories and meaningless websites where you can dump your URL. There are plenty of opportunities if you’re looking for quantity over quality. But if you want to build quality links in unexpected places, you’ve got to think outside the box. Sometimes, the best…

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8 Habits of Successful Business Bloggers

It seems like everyone and their mom has a blog these days. Blogging is something that many people get excited about as soon as they start, but that excitement can fizzle out. According to a study by Technorati in 2008, 95% of blogs created have now been abandoned. If you want to keep your site…

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Want to work in marketing? No marketing degree required

So you finally graduate from college. But then you decide that your major just wasn’t really your true calling. Maybe you’re stuck on a career path that isn’t going in the direction you want it to. And you’ve decided you want to work in the booming business of marketing! Don’t worry, you can still get…

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Creating Your Personal Brand

If you’re running your own business, you’re going to face a bunch of hurdles before you get off and running. But small businesses are becoming more prevalent and some of them can hold their own against large corporations. With so many new brands popping up, you need to stick out from all of the rest….

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