The Northcutt Blog

The Cubs celebrate after winning the 2016 World Series.

November 2016’s Best Inbound Marketing Ideas

The Cubs won in the World Series!! In game seven. In extra innings. After 108 years. Let that sink in for a minute. It would have been easy to fill this roundup with only Cubs related content, but we’re sure you’ve had your fill of that already. As Cubs fans used to say, there’s always next…

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Christmas presents under the tree

Experts Share Holiday SEO Tips

It’s the most holiday season again and that means stores and eCommerce sites alike are gearing up for an influx of customers. People are looking to spend their money and if you optimize properly, you can grab their attention and lead them to your site. We asked a few experts if their SEO strategy changes…

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old-book

October 2016’s Best Inbound Marketing Ideas

With Halloween night upon us, hopefully the only scares you got this month came from the trick-or-treaters and not the tail-end of Google’s penguin rollout. In the world of social media, Twitter made the unexpected decision to shutter Vine just years after purchasing the six second video platform for thirty million dollars. No big surprise, but mobile continues…

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cubs

September’s Best Inbound Marketing Ideas

The only news that matters in Chicago right now concerns the Cubs historic season and appearance in the National League Championship Series! Go Cubs Go! We’d fill this roundup with highlights and articles of praise, but this is a roundup of the best inbound marketing content. So here is your usual mix of SEO, content marketing,…

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creative1

Unique Backlinking: 8 SEO experts share their most creative strategies

When it comes to link building, the web is full of spammy directories and meaningless websites where you can dump your URL. There are plenty of opportunities if you’re looking for quantity over quality. But if you want to build quality links in unexpected places, you’ve got to think outside the box. Sometimes, the best…

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chair-in-field

August 2016’s Best Inbound Marketing Ideas

With Labor Day Weekend in the rear view mirror, it almost feels like it’s time to start planning for 2017 already. Don’t worry though, we’re not forcing you to read any best “… Tips for 2017” yet. And we do mean yet. Those articles are coming next roundup. In terms of this roundup, we got…

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Hand holding smartphone, catching a Pokemon.

July 2016’s Best Inbound Marketing Ideas

As quickly as it came, Summer is almost gone. But not before it brought us the Pokémon GO craze. And before you ask, yes, we included an article that uses Pokémon GO as an example of how to improve your inbound marketing efforts. When you have a moment off from searching for Pokémon, check out this…

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Myth-Busting: Redirects Cause PageRank Decay

One of my earliest SEO wins involves a tale of two sites. Site #1 dominated the rankings; ranking #1 for “linux hosting” for years. Hundreds of other high-value, internationally competitive, expensive-as-hell-in-AdWords phrases too. Just killed it, reaching Alexa <40k from 80%+ organic search. Site #2, though. That was a mystery. About as old. Also commerical….

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tweet chat

Grow Social Media Reach Using Twitter Chats [Tactic Tuesday]

To borrow an old political saying, as Twitter goes, so goes the Twitter chat. A few years ago,  when Twitter was still growing daily users at a healthy rate, Twitter chats were as hot as Hansel. Every organization wanted to run one, and every Tweeter wanted to be in one. They were a sign of…

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couple on beach

June 2016’s Best Inbound Marketing Ideas

Summer has officially started and we’re happy to bring you our first Inbound Marketing Ideas installment of the season. There was one really big story from June. Like 26 billion dollars big. Let that number sink in for a second. Because that’s the amount that LinkedIn sold to Microsoft for.  Amazing. While you ponder that, check…

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